Where is food science popular science difficult?

"If you want to be a micro-blog for food nutrition, there may be many people who raise bricks in their hands and feel guilty to come to you at any time." Dr. Fan Zhihong, chief scientific communication expert of China Association for Science and Technology, and member of the China Nutrition Society, recently attended the China Association for Science and Technology China's “Micro-platform 2015 Mobile Internet Science Communication and Explanation Sessions and the use of new media to disseminate food and nutrition knowledge expressed concern as a food nutrition science worker.

Food nutrition is getting more and more attention nowadays, and the rumors of nutrition on the Internet are also confusing. According to the survey, "the eggs increase the risk of heart disease," "the sugar-free foods are not fat," "the lemon juice is anti-cancer," "drinking fruit and vegetable juices to lose weight," and "overnight vegetables can't be eaten" are the five most widely spread nutrition rumors. To ensure the provision of accurate and reliable food nutrition information to the audience, and to consider the effects of communication, there is no doubt that greater challenges have been raised in the work of food nutrition science.

Why is food nutrition science popular? Dr. Fan Zhihong from the use of new media to disseminate knowledge of food nutrition personal experience, that the nutritional knowledge update, the interpretation of the research conclusion is not accurate, differences in national conditions, differences in human physique, commercial interest interference is the main cause of food nutrition science difficulties.

The rapid renewal of nutritional knowledge has led to certain established conclusions that will change with the development of the times and the depth of human research, and even the opposite. For example, the established conclusions of the nutritional industry, such as drinking excessive milk to increase the risk of prostate cancer and eating mutton to cause loss of calcium, are no longer established in recent years. Therefore, for food nutritionists, it takes a lot of time to read the data, have a keen analytical ability, and obtain accurate information in a timely manner.

The inaccurate interpretation of the study results in unscientific conclusions. Carrots need to be fried with oil, but they do not have to be fried with oil. Red wine can reduce the risk of cardiovascular and cerebrovascular diseases, but it does not mean that the more you drink red wine, the better your nutrition knowledge needs to be interpreted. Inaccurate interpretations can turn truth into error. Unlike other disciplines, medicine, nutrition, and food disciplines are relatively prone to this phenomenon.

Differences in national conditions cause different conclusions in food nutrition research. If Americans drink a glass of milk every day, they can't make up for calcium, and Chinese people can have good calcium supplements when they drink milk. The reason is that the basic calcium intake per person per day in the United States is equivalent to twice that of the Chinese. The calcium content in the human body is high enough to no longer require supplementation, but the calcium content in the Chinese body is small. After adding calcium to milk, Will achieve good results. For the scientific work of food nutrition in China, it is necessary to combine the national conditions of the country and not simply copy the experiences and conclusions of the foreign countries.

There are differences in the human body, so food nutrition science should be targeted at different groups of people. According to Americans, red meat is harmful to health and should try to eat as little red meat as possible. This conclusion may have certain significance for certain people with high blood pressure and high blood lipids, and it needs to strictly control the intake of red meat; but for some People with anemia, low blood pressure, insufficient protein, and malnutrition, especially women of childbearing age, cannot be so advocated.

In addition, Fan Zhihong also said that commercial interests are also an important cause of food science difficulties. In view of the various types of commercial promotion in the current dissemination of food nutrition knowledge, she believes that any media platform that disseminates knowledge on food nutrition science must first ensure that the public is provided with the right information, free from commercial interests. "I think every person who does micro-dissemination should do it and stay away from commercial interests. Because only by ensuring self-control in the face of interests, can you be objective and fair."

As for how to use new media to spread food and nutrition knowledge more effectively, Fan Zhihong added that in disseminating some negative information, it is necessary to take into account social benefits. In particular, we must pay special attention to management in the transmission of WeChat, and be cautious in using eye-catching toxic and carcinogenic terms. , to ensure the accuracy of the dissemination of content, and then according to the psychological characteristics of the audience will be scientific and rigorous knowledge of easy acceptance. "Through the dissemination of nutrition knowledge, changing scholars' research into changes in the people's behavior is our ultimate goal." (Hu Jin)

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