How to meet the personalized health needs at the beginning of mobile medical?
Some people believe that the birth of all outstanding products is inseparable from the deep understanding and research of user needs. The overnight success of “dividing†confirms this point: the user appeal is the personalized and customized service demand. The so-called "personalization", as the name suggests, is something that is not universal. Personalized customization is closer to the individual's unique needs. From the perspective of “dividingâ€, people are now more inclined to spend money to meet individual needs. This trend is also reflected in the mobile medical field: at the beginning of most mobile medical APPs, the service model of free consultation has been adopted in different proportions. However, efficient, convenient, time-saving and labor-saving online consultation is largely It relieves the painful point of people's medical treatment, but only online consultation in the free stage can obviously not meet the personalized health needs of more users. As an emerging format, how can mobile healthcare meet individualized health needs? Consolidate online consulting core to enhance service experience Many people know that Ping An is a major online portal for the “medical†section of the five strategic plans of “People, Food, Housing, Travel and Playâ€. As a representative of the emerging mobile medical APP, Ping An’s doctors have been on the line for more than a year, and they have quickly become popular with many users. According to reports, as of now, the number of registered users of Ping An has reached 80 million, and the daily consultation peak is nearly 250,000 times. It has become the mobile medical application with the highest coverage in China. Analyze the development logic of Ping An's good doctors. We can find that it has a full-time employment of thousands of self-built doctors. It also pays attention to the individualized health needs of users while doing free consultation, and continues to strengthen the core of online consultation through continuous improvement. Business, committed to improving the user experience. It is understood that as the O2O health medical service platform under the Ping An Group, when Ping An was officially launched in April 2015, he hired 1,000 attending physicians from the top three public hospitals and doctors at the above level to form a full-time doctor team. As the core service circle of the platform, and for the first time in the country, it has realized online consultation services for users to provide auxiliary diagnosis, rehabilitation guidance and medication advice in real time in 7*24 hours. Online consultation is the core function of Ping An Doctor. After the graphic and audio consultation, Ping An doctor launched a new video consultation function in May 2016 to help more patients in need to achieve “face-to-face†communication with doctors. Personalized treatment needs. Ping An Good Doctor full-time medical experts communicate with users in real time through video to provide disease analysis and medication recommendations. Users can purchase medicines online according to the recommendations and enjoy follow-up services. In the early stage of health management, Ping An doctors continue to innovate services as users get used to satisfying users' more diversified choices. It is understood that with the live broadcast becoming a hot new business model, Ping An has recently launched a live live broadcast project. It can be said that “healthy live broadcast†is another masterpiece launched by Ping An Good Doctor to enhance the user experience. It covers various sports forms such as fitness, boxing, yoga, and dance, thus helping people to scientifically shape and slim down. Health goals. Pulse Oximeter,Oxygen Concentrator,Fetal Doppler,Vet products,health care products home Anesthesia Medical Co., Ltd. , https://www.jssinoanesthesias.com